Formulation of the YAMADA VISION 2030

We have formulated the new YAMADA VISION 2030 in the belief that, in order to achieve further growth in an ever-changing business environment, we must set even higher goals and conduct our corporate activities under a long-term strategy.

YAMADA VISION 2030 (3.6MB)

YAMADA VISION 2030

Interpretation of vision

CHIENOWA

From its founding in 1946 to this day, YAMADA has continued to grow by refining its technological capabilities. This is a result of various efforts – not only its manufacturing technology but also the value provided to its customers, and the ingenuity and the spirit of challenge embraced by all its employees, even down to the work carried out by the indirect staff, in other words by turning “CHIE (knowledge)” into technology. We believe that the “CHIENOWA (Circle/Sum of Knowledge)” which consolidates the knowledge of each person under a framework of strong teamwork will continue to give us a competitive edge even in this age of once-in-a-century changes.

Joy

YAMADA hopes to remain a people-friendly and an environment-friendly company. As expressed in the words, “A company is its people” and in our Company Principle, we aim to become a company which values its coworkers, i.e. which respects diverse values and allows the individual to feel job satisfaction and inspiration and encourages all employees to shine.
Companies also have a major responsibility be mindful of and contribute to the earth environment. We will fulfill this responsibility and contribute to global sustainability. YAMADA will continue to spread “Joy,” which is upheld in our Corporate Philosophy, to people all over the world.

YAMADA VISION 2030 (3.6MB)

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